Emergency!

There's a grocery store nearby called Ralph's. It's a common grocery store around here. This one is nicknamed the Rock n Roll Ralph's. I THINK this is for two reasons. One, it's very near the Sunset Strip, and two, it's open 24 hours, so the rockers in the clubs on the Sunset Strip could make a pit stop at this Ralph's after their shows to pick up some Ben & Jerry's and wine on their way home.

Los Angeles kind of loves to nickname places in this manner. There used to be a Rock n Roll Denny's near me, so nicknamed for the same reason as the Ralph's. I'm also very near the Stabby Target, where people were stabbed by a random ill person. They're local landmarks. But I find the Rock n Roll moniker to be especially helpful when trying to locate a 24 hour location, because that information can become VITAL after 2 AM, at which point finding the closest place to get your Ben & Jerry's and wine can become a life-or-death situation. So, if you're a store that has fairly normal hours, may I humbly recommend that you have a sign out front that tells people where they can go for 24 hour service.

Like this one! Kind of.

Photo by JR

There are two locations listed, making LOCATIONS plural. I find it interesting that the verb is correct, but the noun is missing the s. It does, however, get an unnecessary capital letter. As did Nearest. By the time you're finished reading this sign, you will need to stop by the pharmacy for something to stop the burning in your eyes. At least you can run in at any time!

(Thanks, JR!)